I Found A Hidden Sugar Monster In My Kids Diet. Here’s How I Got Rid Of It.
Sponsored by Hiya
"I recommend Hiya over sugar-filled gummies to all the patients in my office." - Dr. Jonathan Snow
If my kid could eat chocolate cake for breakfast, lunch and dinner… he sure as heck would. What kid wouldn’t?!
That’s why, as a responsible parent, I do everything I can to make sure my child has a balanced diet – plenty of fiber, protein, healthy carbs and, of course, vitamins.
But lately, I feel like I’ve been at war… and the enemy is hiding around every corner. Its name? SUGAR.
Can you relate?
I try to make sure my little one eats as little added sugar as possible – not just because of the physical health risks (like obesity, diabetes, heart disease), but also because sugar consumption has been linked to decreased academic performance in youth (up to 15%!).¹
That’s why I check labels carefully… but even that has become a challenge. Food manufacturers know we’re (rightfully) worried about sugar, but they also know it sells… so they simply hide it in plain sight.
Sugar: The monster hiding in plain sight (and our children’s vitamins)
These days, sugar hides under sneaky names like Dextrose, Fructose, Glucose and more. Heck, I’ve even noticed “organic sugar” becoming popular… but that’s yet another marketing ploy. It’s still the same exact unhealthy substance with a fancy name.
Eventually, I managed to memorize most of them… and I felt confident that our house was as “sugar-free” as possible.
But then my sister visited with her kids. She’s the one who convinced me to start battling sugar in our home, so I was happy to have her “review my work”.
Overall she was pleased… but she DID find one “hidden sugar monster” that shocked me…
Our “organic” kids VITAMINS – which we bought from the local health food store – were LOADED WITH SUGAR!
I couldn’t believe it. The funny thing was, my sister went right to those vitamins. She knew she’d find some sugar in our children’s vitamins… because they’re ALL filled with sugar.
At least, that’s what I thought. But then my sister told me about a completely new option called Hiya. As of this writing, it’s the only 100% sugar-free vitamin for children we could find. Even better, it uses a secret ingredient that children mistake for sugar – so kids don’t even notice the difference!
When my kids tried them, they absolutely loved them… and to be honest, so did I… they’re delicious!
Hiya was created by Darren Litt and Adam Gillman, both successful entrepreneurs; and more importantly, they're dads who care! They both live in L.A. with their wives and two children. Hiya was born when they realized the existing options for children's vitamins were all nutritionally inadequate, causing the very health problems they were meant to solve.
Stunned that a typical kid's vitamin contained as much sugar as a piece of chocolate cake, Litt and Gillman brought together a team of leading pediatricians and nutritionists to formulate a better vitamin with zero sugar that they could feel great about giving to their own kids!
What Are Hiya Vitamins?
Hiya vitamins are the world’s most complete 100% sugar-free vitamins for kids. Your child takes them like any other vitamin (they’re chewable). Yet no matter the age, they’ll need just one a day.
They’re made with 12 organic fruits and vegetables, then sweetened with monk fruit – which is a superfruit with a fantastic taste kids love. But more importantly, it avoids any horrible issues linked to added sugar.
For example, did you know that typical sugar replaces essential nutrients within the body? It’s hardest on Vitamins A, C, B-12 and Calcium – which are some of the most important vitamins for growing children.² (Kind of defeats the point of taking vitamins in the first place, doesn’t it?)
And yet, for some reason, even the “healthiest” vitamins you’ll find at the store are packed with sugar:
But now, thanks to Hiya and the miracle of monk fruit, our kids can have their “cake” – and eat it too!
What's in Hiya?
Hiya takes 12 organic fruits and vegetables – fresh from the farm – and blends them into one super-powered chewable to fill in common nutritional gaps based on modern guidelines… not outdated junk.
Each Hiya is supercharged with 15 essential vitamins, each carefully chosen to support your child during their critical years of development… and nothing else.
These essential vitamins offer a world of essential benefits for your child since many of these vitamins are known to provide support, including:
- Immunity (from Vitamins A, C, D, & E, Zinc)*
- Eyes (Vitamin A & E, Riboflavin)*
- Recovery from infections & cuts (Zinc)*
- Bone development (Vitamin D & Calcium)*
- Concentration, sleep & mood (Vitamins B1, B5 & B12, Selenium)*
- Healthy heart (Vitamin E)*
- Energy & cellular growth (Riboflavin, Folate, Vitamin B7)*
- Healthy skin (Vitamin B7)*
- Thyroid function (Iodine)*
- Inflammation (Selenium, Manganese)*
- Metabolism (Manganese)*
These are all the types of vitamins you’d find sourced from healthy stuff like beets, apples, and blueberries… not processed cane sugar and other gummy junk.
Of course, what’s NOT inside is almost as important as what’s inside. In this case, they didn’t just remove the sugar… Hiya is also free from unnecessary preservatives, dyes, and gummy junk. It’s got what our kids need and nothing else!
Here’s a picture of the label:
Will Kids Actually Eat Them?
I know, I know – in a perfect world, our children would request spinach and kale or use their lunch money on, you know, lunch (instead of candy).
But we live in a world where parents often have to trick their kids into eating healthy. And thankfully, the folks at Hiya have clearly mastered this trick.
It’s all thanks to monk fruit – the delicious, fruity “sugar replacement” (not substitute) that gives each vitamin a fresh and delicious flavor. It tastes natural… like the ingredients inside.
As a parent myself, I know parents have enough to worry about -- let alone worrying about their vitamin order. That's why Hiya designed all orders to be easy-to-start, easy-to-cancel as part of their monthly subscription, which includes a free and easy cancellation and ability to control your delivery date.
Your first month you receive a 30-day supply of fresh vitamins and a reusable glass bottle meant to be personalized with stickers. Then each month thereafter you receive a recyclable refill pouch to fill up your bottle with fresh vitamins without ever having to run out (it saves me tons of time and I like that I’m not throwing away a new plastic bottle every few weeks).!
The monthly experience is based on a pediatrician-recommended delivery schedule and is designed to teach your children healthy habits, care for the environment, and most importantly keep your children's immune systems strong!
After years of fighting the sugar war, I’m glad to have won a huge victory thanks to Hiya. My kids actually enjoy Hiya more than their old, sugar vitamins – they taste fresh, not processed and refined.
Bottom line, I love Hiya – and so do my kids. If you’re conscious about sugar and giving your kids the very best, you’ll love them too!
- It's 100% Organic, Natural, & Clean – instead of added sugar, chemicals, and preservatives, Hiya vitamins only have 100% organic ingredients that kids need - without all that extra junk!
- It's Formulated by Pediatricians – supercharged with 15 essential vitamins and minerals known to support immunity, growth, and development among kids!
- It Keep Your Children's Immune Systems Strong – Hiya's worry-free experience ensures that your kids health and immune system stays strong every month.
- It's Sweetened All Naturally – sweetened with all natural monk fruit, not sugar, for a taste kids love!
- It's Eco-friendly – Hiya comes in a reusable glass bottle that kids love to decorate, and eco-friendly refill pouches are sent on a pediatrician-recommended schedule.
It Teaches Kids Healthy Habits – Hiya teaches healthy habits that kids can carry forward in life, not early dependence on sugar that may lead to a variety of health problems throughout childhood and beyond.
- It's Made in the USA!
Hiya is starting to make a name for itself, which is no surprise! Parents everywhere are raving about it! (In fact, Hiya has over 400 5-STAR REVIEWS ⭐⭐⭐⭐⭐)
People don’t just love Hiya because it truly is better, but because it is super easy and convenient too!
It’s so easy and inexpensive, there’s really no reason not to order Hiya right now! This is especially true since there’s ABSOLUTELY NO RISK to give Hiya a try. What I love about this company is that they stand behind their product! Don’t love it? Send it back for a refund or cancel anytime. (But you won’t want to!)
I hadn’t found any vitamin that solved this problem until now, and I’m really thankful that I did!
Join the THOUSANDS of parents who are giving their kids the very best with Hiya.
Real Reviews From Real Customers:
"My 5 year old loves them and asks for them every morning! I feel good about it being organic and I love that the refills are eco-friendly. It’s also really nice that she only has to take 1/day." - Mandi B.
"I am a firm believer in supplements (vitamins) so when my daughter started to get a little picky with her food I decided it was time to find a kids vitamin for her. I have bought a few brands of vitamins and with each one I noticed how it seemed as if she just ate a bowl full of candy. She was bouncing off the walls and she became moody. So after I noticed this, I just decided to stop giving her a daily vitamin. When I first saw an ad for Hiya, I was really excited that it was made with Whole Foods and no added sugars and I had to try it. It’s only been a couple of weeks and I am completely in love with the brand, as is my daughter. Every morning she is just so excited to eat her vitamin for the day and she is NOT bouncing off the walls!!! I also have a peace of mind knowing she is getting her essential vitamins to keep her healthy-especially during these times." - Amanda K.
"So glad these are as kid pleasing as advertised. I was very skeptical that my kids would go for these but they totally love them! I'm so happy to give them a single chewable that still has all the forms of vitamins that I prefer for them. Plus they were SO EXCITED about the special yellow bottles and the stickers to decorate them." - Grace M.
"First of all, having children with allergies, creates a struggle in finding food and supplements that are safe. Until Hiya, I could not find a multivitamin that my son could take! Not only do I love the ingredients but my children actually Ask me to take their vitamins everyday! I am so glad they do NOT contain HFCS, Sorbitol, Xylitol or added fructose. Thank you Hiya!!!" - Rebekah B.
"My kids absolutely love these- they were a huge hit right off the bat with them being able to decorate their bottles. I am pleased they don't have artificial ingredients or sugars and dyes and they are thrilled that they get stickers and yummy vitamins. Win, win :)" - Jessica D.